New Powermat technology set to revolutionise the recharger market.

Gone are the days of different chargers and lots of cords and plugs around the house.

With a new Powermat you can recharge your devices simply by placing them on the mat.

Quick to realise the potential of the product, retailers like David Jones, JB-HiFi, Myer and Harvey Norman were happy to climb on-board.

The product is set to launch in May with a TVC created by Powermat’s agency Wilson Everard.

The new TVC, which will appear on FTA, Pay TV and the web, demonstrates just how easy it easy to recharge your wireless devices.

The simplicity of Powermat’s new energy transfer technology is highlighted to full effect in the TVC which also demonstrates the incredible versatility of the device. The ad was art directed and written by Wilson Everard joint Creative Directors Justin Groves and Jeremy Wynne and directed by Ernie Clark of Spirit Films.

News archive